lady betty soaps
Beth, the founder of Lady Betty, came to us with a vision rooted in nostalgia and personal history. Lady Betty, a brand inspired by the apothecary her grandparents once ran, is dedicated to providing simple, high-quality soaps and bath products for creatives seeking a peaceful retreat. Our collaboration aimed to capture the essence of Beth's vision, crafting a brand that reflected both her deep connection to family traditions and her desire to offer a community-led haven for artists.
We worked closely with Beth to develop a visual identity that felt timeless and uniquely hers, drawing from her personal story and the soul of the brand. By blending vintage elements with contemporary design, we created a logo, brand mark, and submarks that told Lady Betty's story in a way that was both nostalgic and inviting, helping the brand stand out as a modern-day refuge for creative souls.
Industry
Health & Wellness
Project Scope
brand identity, print design, packaging design, website design
Brand Moodboard
Rooted in the traditions of old, our brand provides a quiet, thoughtful space for creatives and artists to find refuge.
slate blue
smashed pumpkin
otter
cotton
peppered moss
celeste blue
infinity
old gold
creative
nostalgic
community
wholesome
inviting
Keywords
Colors
Website
Kind words from Beth
"You truly have a gift, I'm so blown away."
"Oh. my. gosh. so freaking incredible!! I'm making my family stare at every one, allllll 884 files! The colors are amazing. What a masterpiece. Thank you a million times!! I want to design ALLLL the things with you!"
